Semester 1

Courses	Credit Hours
Cyber Laws	3
Functional English	3
Fundamentals of Communication and Digital Media	3
Information and communication Technology	3
Pakistan Studies	2
Statistics	3
Total	17

Semester 2

Courses	Credit Hours
Digital Streaming Platforms: YouTube, Netflix, Urdu Flex and Beyond	3
Functional Urdu	3
Islamic Studies	2
Online Journalism	3
Theories of Communication - I	3
Writing & Reporting in Digital Media	3
Total	17

Semester 3

Courses	Credit Hours
Citizen Journalism	2
Digital Media Content Creation	3
Free Lancing Techniques	3
Geo-Communication	3
Television, Digital Media & Society	2
Theories of Communication - II	3
Total	16

Semester 4

Courses	Credit Hours
Communication Research Methods-I	3
Digital Media Marketing	3
Graphic Designing & Visual Communication	3
News Package & Program Production	3
Political science	2
Sociology	2
Total	16

Semester 5

Courses	Credit Hours
Communication Research Methods II	3
Digital Media literacy	3
Digital Video and Podcast Production	3
Photo Journalism	3
Social Entrepreneurship Program	3
Total	15

Semester 6

Courses	Credit Hours
Animation - I	3
Digital Entrepreneurship	3
Digital Media Advertising	3
Online Tools: Programming and Web Design	3
SEO and SMO (Search Engine Optimization and Social Media Optimization)	3
Total	15

Semester 7

Courses	Credit Hours
Animation - II	3
Google ads	3
Media Internship	3
Videography - One Man Crew	3
Digital Data Journalism	3
Total	15

Semester 8

Courses	Credit Hours
Digital Public Relations & Advocacy	3
Digital Story Telling	3
E-Commerce	3
Final Project	3
Digital Democracy and Governance	3
Total	15

BS Digital Media And Broadcast Journalism

Reach journalistic & media excellence by developing
digital narratives

A BS in Digital Media and Broadcast Journalism offers comprehensive training in digital storytelling, multimedia production, and journalism ethics. The program includes coursework in video production, social media management, and news reporting. Graduates are prepared for dynamic roles in digital media, broadcasting, and journalism, equipped with the skills to navigate the evolving media landscape.

Course details for year 2024

Credit Hours

126

Duration

4 years

Semesters

8

Attendance

Full-time

Program roadmap

Courses	Credit Hours
Cyber Laws	3
Functional English	3
Fundamentals of Communication and Digital Media	3
Information and communication Technology	3
Pakistan Studies	2
Statistics	3
Total	17

Courses	Credit Hours
Digital Streaming Platforms: YouTube, Netflix, Urdu Flex and Beyond	3
Functional Urdu	3
Islamic Studies	2
Online Journalism	3
Theories of Communication – I	3
Writing & Reporting in Digital Media	3
Total	17

Courses	Credit Hours
Citizen Journalism	2
Digital Media Content Creation	3
Free Lancing Techniques	3
Geo-Communication	3
Television, Digital Media & Society	2
Theories of Communication – II	3
Total	16

Courses	Credit Hours
Communication Research Methods-I	3
Digital Media Marketing	3
Graphic Designing & Visual Communication	3
News Package & Program Production	3
Political science	2
Sociology	2
Total	16

Courses	Credit Hours
Communication Research Methods II	3
Digital Media literacy	3
Digital Video and Podcast Production	3
Photo Journalism	3
Social Entrepreneurship Program	3
Total	15

Courses	Credit Hours
Animation – I	3
Digital Entrepreneurship	3
Digital Media Advertising	3
Online Tools: Programming and Web Design	3
SEO and SMO (Search Engine Optimization and Social Media Optimization)	3
Total	15

Courses	Credit Hours
Animation – II	3
Google ads	3
Media Internship	3
Videography – One Man Crew	3
Digital Data Journalism	3
Total	15

Courses	Credit Hours
Digital Public Relations & Advocacy	3
Digital Story Telling	3
E-Commerce	3
Final Project	3
Digital Democracy and Governance	3
Total	15

Eligibility Criteria:

Eligibility for this program requires an Intermediate (12th grade) or equivalent qualification.
Applicants must have a minimum of 50% marks in their previous academic record.

Why choose BS Digital Media and Broadcast Journalism at Superior University?

Our program integrates cutting-edge technologies with journalistic principles, guided by expert
faculty to help you excel in the field of digital media and journalism. This unique program offers you
hands-on experience in state-of-the-art media facilities.

The course is best suited to you if you are one of the following:

A recent high school graduate looking to enter the field of digital media and journalism
A professional seeking to advance in broadcasting or multimedia production
Someone with a passion for storytelling and media innovation

The BS Digital Media and Broadcast Journalism at Superior University provides the skills and
knowledge necessary for leadership roles in digital media, with a focus on multimedia storytelling
and journalistic ethics.
You will get opportunities to practically learn print and electronic media ethics at our own media
house, Nai Baat Media Network and NEO News.
This course is further delivered in collaboration with our contemporary media organizations,
ensuring that you receive the most current and relevant education and practical exposure directly
from the media icons.

Distinctive Features

Some of the many benefits of joining us on this course include the opportunity to:

Develop advanced skills in digital storytelling and multimedia production
Gain hands-on experience through internships and industry projects
Learn from industry-expert faculty with global insights
Build a robust professional network for future career opportunities

Career Scope

After graduation, you can build a fulfilling career in the following areas:

Roles in digital media agencies and news organizations

Opportunities in broadcast journalism and multimedia production

Positions in social media management and digital content creation

Admission process

1. Application Procedure:
– Submission of a completed application form along with required documents, including academic transcripts, identity documents, and passport-sized photographs.
– Payment of the application fee as per university guidelines.

2. Merit-Based Selection:
– Admission is based on merit, with consideration given to academic performance, entrance test scores, and any other criteria specified by the university.

4. Entrance Test:
– Successful completion of the Superior University Admission Test or any other relevant entry test designated by the university.

5. Interview (if applicable):
– Applicants may be required to undergo an interview as part of the selection process.

Note: The admission criteria may vary based on Superior University’s guidelines and specific requirements for this program. Applicants are advised to contact the admissions office for the most up-to-date information.

Reasons to pick this program

Ranked 1st in quality of education

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Undergraduate Success

Join our vibrant undergraduate community where success stories abound. With a track record of enthusiastic graduates and glowing testimonials.

100%

Employability

through our distinctive experiential learning framework 3U1M Program

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3 year in University 1 year in Market (3U1M)

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At Superior University, we are committed to carefully managing any potential changes to our courses, support services, or other offerings. Should adjustments be necessary due to factors such as government health and safety guidelines or legal requirements, we will ensure decisions are made in alignment with both external advice and the university’s regulations.

Our foremost priority is to uphold academic excellence and ensure that any modifications do not compromise your learning outcomes. We are dedicated to keeping you informed every step of the way regarding any necessary adaptations and the support we will provide to ensure your academic success.

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